Manasa Krishnan
WORKPLAYABOUT




First Dibs


1stDibs is an online marketplace that brings together prestigious dealers of antiques. 1stDibs positions itself as an exclusive retailer with high regard for quality. The concept for the rebrand taps into the legacy of the items sold, which are crucial to the brand narrative.

The logotype is set in blackletter, which follows a vintage yet contemporary approach. The primary typeface in use is Canela, delicate & elegant face that complements the bold geometry of fraktur.

ROLEVisual Identity
Strategy & Art Direction




The logotype draws inspiration from blackletter typography found in old manuscripts and advertisements